Fifty Shades of lingerie! Tesco launch kinky Christmas underwear inspired by erotic novel

THE supermarket giant has launched a racy collection of lingerie inspired by the hit bonkbuster

This Christmas you can act like Anastasia Steele and Christian Grey in Tesco’s new erotic underwear.
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Fifty Shades Of Grey author EL James has created a kinky range of lingerie and pyjamas inspired by her hit book, for the store.

So while you’re stocking up on mince pies and mulled wine this Christmas, you can also grab yourself a pair of kinky knickers and a sensual babydoll.

Following the huge success of their first Fifty Shades Of Grey underwear launch in September, the supermarket giant has come up with the new Christmas offering.

Created by author EL James, who was involved in every step of the design process, the new range includes ‘dark sensual pieces with a hint of decadence’.

The collection, which features 19 sexy sheer items for the bedroom, has already launched in stores nationwide.

The racy boudoir designs include an enchanting ‘Seduction’ collection with daring plunge bras and matching thongs with delicate sheer panels.

And a kinky Temptation set which include a bespoke signature lace featuring the Fifty Shades of Grey mask.

Other racy pieces include a sheer Babydoll in black and raunchy ‘No Peeping’ Tie Side Knickers and Eye-mask sets.

The sexy jewel-coloured lingerie sets are perfect for those wanting to spice things up in the bedroom and the plush fabrics and kinky masks will certainly get pulses racing this Christmas.

E L James, who was involved at every stage of the creative process, says: “For the Christmas collection we wanted dark and sensual pieces with a hint of decadence.

“We went for rich, deep red and midnight black to create a forbidden allure, and used signature embroidered elements and silk trimmings to add a touch of festive luxury”.

“Designing the collection was a very organic process. It was important that every piece should be distinctly Fifty Shades, so we included iconic elements such as the Fifty Shades mask in the lace embroidery for the Seduction range, and a crystal key charm for the silk Temptation”.

The lingerie range embraces women of all sizes with bras from 32B to 38DD and briefs from size eight to 20.

With one in every four books of the global bestseller sold in Tesco stores, we expect the range to be a sellout hit.

The collections will be available in 200 Tesco stores exclusively from November and online via

What Do Women Buying Lingerie Want? Not Blondes, Apparently

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What do women want? That age-old question is usually the precursor to sexist statements about how nobodyknows — because dames, amirite? But, it turns out that when it comes to what women buying lingerie want, there’s date to provide a straightforward answer.

Fast Company reports that Adore Me, an up-and-coming lingerie e-comm site, conducts extensive image testing on its website to see which photos prompt women to click.

The brand shoots multiple versions of its product images, featuring different models wearing the same undies, the same models in different positions and different settings, and runs what’s known in the industry as “A/B Tests.” These tests (which R29 and many other companies use), randomly serve up one photo to half of visitors, and a different pic to the other half. The photo that receives the most clicks is then used on the site.

And, the results of thousands of such tests are interesting to say the least. Adore Me found that its customers are way more likely to purchase lingerie shown on brunette models than blondes. Photos containing props get fewer clicks (but couches are okay). In-your-face sexiness is a no-go, which is why Adore Me doesn’t do your standard “open-mouthed model vamping in boudoir” shots. And, customers respond to subtleties in poses in a remarkably consistent way: The hand on hip pose, not so much. But, when a model touches her hair, product sales can double.

Adore Me’s research shows that this kind of testing really matters — and the fact that the brand has grown to one earning $5.6 million in revenue in just four years bears that out. Read more about the data of what women do and don’t want at Fast Company — including heartening info on how data testing actually results in a more diverse cast of models.

8 of the Worst Office Christmas Gifts Ever

The majority of companies have holiday parties, and for those who do, it becomes somewhat of a tradition. Many employees actually enjoy these parties — they may even look forward to them. “Remember last year’s Christmas party when Sue got so drunk that she fell off of the table?” members of the office staff will say nostalgically throughout the year.

A survey by the executive search firm Battalia Winston found that 91% of offices planned to throw a holiday party during the 2012 holiday season. Is your company throwing a party this year? Does your workplace have a Secret Santa program?

Secret Santa pools are fun, but they are also somewhat of a challenge. “What the heck do I buy for Dave over in payroll? I’ve never even met the guy,” you may think to yourself after drawing his name from the hat. Because people have no idea what to get their coworkers as gifts, sometimes, Secret Santa arrangements end up being more of a disaster than anything else.
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A study by Consumer Reports from a few years back found that around 30% of people agree that coworkers and bosses gift the worst holiday gifts. These are the cases where one coworker hands another a nicely wrapped box full of something completely inappropriate, something insinuating the completely wrong message, or something that’s just plain wrong.

We’ve created a list of some of these gift-giving fails. These are the absolute worst gifts that one professional can give to another. And, although they are kind of funny, you do not one to be the one giving a gift like any of these.

Lingerie or an intimate coupon

So, you draw Sue’s name from the hat and you know she’s a happily married women. Her husband would love for her to have sexy lingerie, wouldn’t he? What about Dave? He looks like he’s stressed; maybe you should give him a coupon for “one free massage?” Your significant other loves those cute little coupon books you make, so Dave will too, right?

Wrong. Can you even imagine? Glaring at Dave as he opens your creepy present? You smile at him and crack your knuckles.

As crazy as this all sounds, this hasn’t stopped office staff members from giving these types of gifts. In a CBS News article, a women named Allison describes how a few years ago, her boss gave her “a pack of wine coolers and a gift certificate to Victoria’s Secret.”

A self-help (or how to do your job better) book

If you draw your bosses name, would you ever think about giving him a book entitled Management for Dummies or Manager to Leader: Skills and Insights for a Successful Transition?

What about the fictional Sue from payroll who enjoys a few too many cocktails at the company party? Would you give her The Complete Idiot’s Guide to Business Etiquette or The Alcoholic Society: Addiction and Recovery of the Self?

These books almost always send out the wrong message: You are not very good at life, here’s a book to help you.

Something used

Some people wait until the last minute to buy a gift for the secret Santa pool, and instead of quickly buying a gift card (or even giving cash), they decide to re-gift an item they’ve already received. Now, in some cases, the re-gift works out — it’s still in the original packaging, and the other party actually likes the present better than they would have.

But it’s generally best to refrain from pushing the idea of re-gifting to the extreme and giving a coworker the shirt you wore yesterday, a toaster you’ve already used all week (with crumbs in it), or something that’s non-functional.

Toiletries or beauty products

Perfume, deodorant, or any other hygiene product is never a good idea for an office gift. You should think twice before giving a colleague anything that could insinuate that he or she smells bad or looks bad in any way.

“It’s one thing to give a manicure, which is fun and relaxing,” says Constance Hoffman of Social and Business Graces, Inc. in an IAAP publication, “but it’s another to offer a session of hair coloring.” It’s also another thing to say, “here’s a gym membership.”

A Bible or religious gifts

The holidays are a time of togetherness and celebrating one’s faith. Religion is something that a lot of people don’t talk about in the office (because, of course, religion talk in the office is a big no-no). So, you may not know your gift recipient’s faith.

CBS spoke with a women whose extremely religious boss handed out books that’s titles began with phrases like “answers to all the big questions in life” and “why other religions are wrong.” This makes others uncomfortable, and it’s just plain inappropriate

Anything marijuana-related

So, this is the first holiday season where people in some parts of the country can walk into a shop and buy marijuana. However, just because it’s legal in the state where you live, this does not mean that it’s a good idea to give a coworker marijuana, marijuana paraphernalia, or marijuana decor — like a pot leaf ornament — for a holiday gift.

Even if you know the recipient well, and know that they are for legalization (maybe they even use marijuana during their off time), it’s still a horrible idea to bring anything related to marijuana to the office holiday party. This is still a hot-button issue and not everyone is comfortable with marijuana, plus, legal or illegal, you can still get fired for using the substance.

A 10% off coupon

As the subject of many sitcoms, the old “here’s a coupon for 10% off at my store if you buy 20 items” gift makes fun of just how cheap people can really be. Gifts where the recipient has to shell out money to redeem the gift’s value are not really gifts, they’re deals. You don’t want to be the one who gave your colleague a deal for Christmas.

Is Lingerie the Perfect Present for Your Valentine?

Next to red roses and a box of chocolates, it’s the most cliché Valentine’s Day gift. So why continue the tradition of buying blushworthy unmentionables once the calendar nears February 14? SLM turned to two lingerie-shop owners, Beverly

Russina of Beverly’s Hill (1309 Washington, 314-621-1633, and Suzanne Gastineau of Jule Lingerie & Loungewear (9757 Clayton, 314-983-9282, to find out more about the tradition.
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So why is lingerie the quintessential Valentine’s Day gift?

SG: It’s really an expected gift. People associate the holiday with love. Lingerie represents intimacy, and you hope that the two go together.

What do you expect to be your best seller this Valentine’s?

BR: Silk is very popular. We have some beautiful camis, silk robes, and thongs from Mary Green that you can mix and match. SG: Anything red. It could be as simple as some Hanky Panky thongs to a full bustier-and-undies set.

Who buys more lingerie around this time of year?

SG: It varies by age. Younger buyers tend to go for sexy lingerie, such as a bustier and garter belt. Once they’ve been married for a few years, they tend to buy more traditional items, such as a chemise or cami/undies set. Not to say these aren’t sexy, but they just don’t have that same sexy image.

What’s the best way to determine someone’s size without asking?

SG: When you’ve been in the business for a while, you get to be pretty good at guessing. It’s not always perfect, but it’s close. If you’re not sure, it’s always safe to ask the person if they’re a smaller size; that way you don’t have to worry about offending anyone.

If a man is embarrassed about shopping for lingerie in the store, what advice do you have?

BR: We do have everything in the store online at We offer free shipping, so they don’t have to be in the store to buy it.

SG: If they’re not comfortable looking at the lingerie, a gift certificate is always perfect.

Have there been any embarrassing moments in your store?

SG: There have been a couple of “gross” ones related to men trying on women’s underwear. Needless to say, that isn’t allowed anymore!

Is it OK for women to buy lingerie to wear as a present for a man? SG: Definitely. When a woman buys lingerie to wear for a man, it shows that she’s still interested in their love life. BR: We’ve had that happen—it wasn’t for Valentine’s Day, but it was for an anniversary, and they were taking a cruise. We have the men’s store, too, so she picked out his gift, and he did the same for her. And they opened their presents on the cruise.

When might it be an inappropriate gift?

SG: In a new relationship. It can set expectations from either side and possibly make the other person feel uncomfortable.

When lingerie becomes couture…

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From the catwalks to the boutiques, luxury lingerie chooses to play the exceptional card. Although it isn’t easy to renew the small but also very technical and intimate garments, the biggest brands and the designers respond to the demand and create something completely unique.

Just like at Maison Lejaby who made the call to the young designer Léa Peckre to collaborate on a line, this time mixing clothes and lingerie.Another example at Agent Provocateur, which like the name suggests, stays in exuberance but in this exclusive salon, only accessible to those members, where there are no limits.But the true and exceptional new thing can be found at La Perla, where the great Italian brand has launched it’s made to measure line, available worldwide.Interview: Béatrice Molkou: Here, we’ve gone even further in the luxury, La Perla decided to create a collection made to measure where the clients come to the boutique, we take the measurements using the most precise charts, then the sizes or the details are sent to the atelier in Italy, where in one month the head of the studio with the seamstresses prepare the piece for our client, which is then delivered to a shop of choice or even to the client themself.

This time we incorporate 18 carat gold, the gold thread has a certificate of authentication that you can see here, confirmed by a jeweler, and it is then worked and wound in silk or cotton and after applied like a normal thread in embroidery, in couture, but made to measure. Perla is the haute couture of lingerie. It is for these women who wear haute couture clothes and who often only choose Perla lingerie and it’s for them that we created it for. It is the exact size, so it’s like she doesn’t even feel the lingerie, it’s like a second skin, as the fitting is so perfect.

Laundry Care for Your Sexy Lingerie

Taking care of your sexy lingerie as you would take care of any other quality garment is very important. Your goal should be to make it last as long as possible. What this means is that your lingerie needs to be treated differently than you would treat your regular garments. You should always make it a point to read the label on your lingerie in order to get the proper washing instructions. 
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The best method is to hand-wash all your lingerie in cold water. Hot washing could shrink your lingerie, especially satin lingerie by 10% to 20% in size. When you are washing your bras, panties, nightgowns and any other lingerie, be sure to use using a mild detergent like Woolite. You should let them soak for about 3 minutes. Most regular detergents contain extremely harsh chemicals that can damage your lingerie. 

If you insist on washing your bras in the washing machine, you should first place them in a Lingerie Wash Bag. This mesh bag will help keep the bras from being wrapped around the agitator. This protects your bra from being stretched out and if your bra is under wired, it protects the under wire from being twisted and puncturing the bra material. Also try to avoid placing your bras, panties and other lingerie in the dryer. The heat of the dryer breaks down the Lycra, spandex and elastic. 

Lingerie Laundry Tips 

When machine washing is recommended, wash on the delicate cycle with other delicate fabrics. 

Do not wring lingerie. Wringing, even hand wringing, can cause wrinkles and creases which may be difficult to get out. It is better to gently squeeze out the excess water or press the garment between two clean, dry towels to remove the excess water and then allow the garment to drip dry. 

Line drying or drip dry is always the best choice since a hot dryer shortens the life of the fabric. However, if you use the dryer, set the controls on delicate or even air dry. If a label suggests hand washing, use a cleansing product designed for delicate fabrics. 

For machine washable bras, fasten hooks and eyes to avoid tangling, then place bras in a lingerie bag before washing on the delicate cycle in cool water with gentle detergent. Air-dry only. 

Silk should be hand washed in cold water and dried flat. Wash colors separately. Do not bleach lingerie. 

Remember, if in doubt, read the label. If it says “Dry Clean Only”, there is a reason. Everything else can almost always be hand washed.

Fashion Jam: Underwear matters

UNDERWEAR is a garment that some women are willing to spend a lot of money on – to pamper themselves or to feel good wearing – while some women just regard it as something to be worn underneath their clothes and not worth putting much thought into.

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Do not underestimate it!
UNDERWEAR was originally designed to serve several purposes: changing a woman’s shape, preserving her modesty and for hygiene reasons. Women have worn rib-crushing corsets, bandaged their chests to get an androgynous silhouette and burned their bras as a statement of liberation – put mildly, underwear matters.

From bloomers to thongs, and pointy brassieres to push-up bras, the history of lingerie reveals a lot about women’s changing role in society: both how we perceive ourselves and how we are viewed by others. It’s fascinating to see how lingerie has changed over the last hundred years.

It starts on the inside
JUST because you can’t see underwear, don’t think it doesn’t matter. Nobody can see your thoughts either, but they’re the engine of your life. The truth is that your undies lurk under there all day, sending a message to you about who you are and what you deserve.

If your underwear no longer has the same shape, or has turned into the colour of a weak latte, or simply doesn’t look the same as when you bought it, then it’s time to say goodbye.

Less is more …
FOR MEN’S underwear, one rule applies: less is more. And with that I don’t mean the size of the fabric and looking like a Chippendale, but the colours and the patterns.

I felt obliged to do some research on the subject and went on to the website of Bjorn Borg, which in its glory days did some great underwear for men. Boy, was I in for a shock!

One of its (according to the website) best-selling patterns nearly made me blind. It really caught my attention though, I had to click on it. The description underneath said: “Wearing a dark suit to work every day? With these multicoloured shorts you can still make sure you get your daily dose of colour.”

Don’t believe in Superman
NO! I can think of a million other ways of getting your daily dose of colour. I would rather pour a bucket of paint over my head than have to see those as my daily dose. Please guys – that is not the way to do underwear!!! We do not want men wearing underwear with the Simpsons or Superman and abstract patterns. Black, grey, white and navy go a long way. Underwear is not supposed to be funny.

Bjorn is not the only one getting it all wrong though – he’s got plenty of friends thinking comedy underwear will work miracles. They should have a talk with Calvin. He knows exactly how it should be done.

Raising the wunderbar
Meanwhile, one Danish underwear brand, Alexander Cobb, has taken it to an altogether different level. It uses micro-capsules in its underwear fabric filled with strawberry and vanilla fragrance, which last for approximately ten washes. I’m just at a loss for words!

Well, it’s really nice to know that we can trust the Danes to come up with really useful inventions. It’s sobering to think how we used to survive without the Wunderbaum-effect underwear.

Underwear uncovered

Underwear as outerwear is the hottest fashion trend of 2014.

Ladies underwear is hitting the streets as fashionistas and celebrities are going out wearing little more than their bras and panties while looking put together and chic.

Singers Rita Ora, Rihanna and Lady Gaga are all frontrunners of the underwear as outerwear trend, regularly stepping outside looking as if they had forgotten to put on their skirts.

The key to translating this look to everyday wear is to keep yourself covered with either a well-fitted bra top or high waisted panties. Never expose both at the same time.
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Times change

A few years ago, underwear was all about the thong. It peeked out of the waistband of pants and showed off its curves. Anything bigger than a thong was considered undesirable.

We all remember that scene from Bridget Jones’ Diary. Daniel Cleaver looks at Bridget and describes her underwear as “absolutely enormous panties”. But fashions have changed since then with these so called “granny panties” becomingly increasingly flattering and desirable.

Burlesque dancer Dita von Teese is one of the celebrities who been instrumental in driving this trend, often appearing in public and photographed wearing nothing more than her provocative undergarments.

The UK’s Daily Mail reported earlier this year one retailer had seen a 132 percent increase in chemise sales.

Cosmopolitan magazine proclaimed The thong is dead!, citing fading popularity and overexposure as reasons for its disappearance into obscurity.

But what undergarment is taking its place in pop culture? That would be the high waisted panty or boy short.

Top tips

Lingerie designer Jennifer Zuccarini recently shared her five rules of wearing this trend with Vogue.

*Curate a lingerie wardrobe – Invest in pieces you’ll be proud to show off like a satin black bra, high waisted panties and a bustier.

*Don’t fear the pantyline – Let your highwaisted panties be seen under something sheer.

*Experiment with colour – Steer clear of nude and black this season by intentionally showing off something colourful and lacy.

*Try a triangle bra – And try it in an unexpected fabric. Think about a leather strap peeking out from under a silky slip dress.

*Check out the rear view – When wearing high waisted panties, make sure to look behind you to ensure they’re a flattering fit.


5 Ways to Create Romance for Valentine’s Day

I used to be a cynic of Valentine’s Day. A cash grab day of cheesy gifts and mediocre service by overburdened workers. I certainly don’t want to sound ungrateful to past loves that made a romantic day solely for my pleasure. But their sincere efforts always felt contrived, like they were forced into it by guilt.

Now married for several years I’ve had to reevaluate my crotchety old belief system. I’ve come to appreciate the importance of looking for reasons to be romantic with the person I’ll be spending many, many years with.

Valentine’s Day is our once a year reminder that it is extremely important to show our partner a little bit of romance; especially since romance is a much needed balm to rub on a super busy, letting-our-relationship-coast lifestyle.
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How to create the best Valentine’s Day
My definition of romance is doing things to make your partner feel special. Luckily, there are many ways you can do this. Giving gifts and fancy dinners is one great way to show your amour. My preferred way is to give the gift of your time, attention and appreciation: it is, after all, the very best foreplay for women.

Don’t know where to start? Think about who you were at the start of your relationship—when everything was sparkly, fun and the sex was amazing. The reason things were so great is you were putting your best foot forward in order to woo your beloved and, therefore, there was a lot of built-in romance. It’s a big reason people look back at that time with such fondness.

Luckily there are five easy ways for you to bring back some of that magic. It takes very little planning, and the best part is it’s absolutely free.

1. Look for reasons to laugh and smile at your partner. Laughing and smiling is an offshoot of flirting. Flirting with your partner can be incredibly sexy and make the two of you feel so very special. Simply look into your partner’s eyes and give them your best authentic smile. I warn you, smiling is contagious. They might just smile back and you’ll share a special moment.

2. Make sure to fuss over your appearance. It’s really nice to make an effort to look good, simply for your partner’s satisfaction. Go on, pluck hairs, dab fragrance, brush teeth, fix hair, put on your best underwear and dressing-up clothes. Scrubbing up will make you feel great about yourself and your partner feel special.

3. Let your partner overhear you bragging about them to someone. Do you remember when you were a little kid overhearing your parents brag about you? That special feeling doesn’t stop just because we’re adults. Why not say something nice to someone else about your partner when they are within earshot? They’ll be walking on cloud nine for a week.

4. Listen and be interested in what they are saying. Too many couples stop listening to what their partner is saying: hearing enough “verbal clips” to interject an intelligent grunt when necessary. Really listening to your partner shows that you truly care about what they have to say and makes them feel valued.

5. Initiate something different and fun. Create a shared moment that you can remember fondly for a few months to come. It doesn’t have to be elaborate, but it does mean doing something outside your regular routine. Have a carpet picnic, leave a love note, feed each other nibbles, share a special bottle of wine. It’s not so much what you do, rather that you did something that means so much.

Take time out on Valentine’s Day to give your partner the gift of you at your finest. You never know, you might have such a wonderful time you will want to create romance more than just once a year.

7 Free Romantic Gift Ideas for Your Spouse

During the busy holiday season, romance can take a back seat to working overtime, shopping, taking care of the kids and quite frankly, year-end burnout. That’s why it’s more important than ever, during this time, to inject romance often and keep it alive and well. It starts with everyday gestures, like being nice to one another even though your day was complete chaos or doing out-of-the-ordinary things that your spouse would usually do. These small acts of kindness can lead to even greater sex. The tips below are free, fun and exciting and can make the perfect gift anytime of the year.

Take time and plan for the tips that may require privacy from the kids. Many of them can be done at night while they are sleeping or out of the house with family, friends or neighbors. Be creative and build excitement by finding ways to make them work.

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Free Romantic Gift Ideas for Women:

1. Rub-a-dub-dub. Light candles around the tub and draw your wife a hot bubble bath filled with her favorite bath products. Make a point of undressing her and helping her into the tub. Start by washing her back then move to everywhere else. Really get into it by taking your time. Let her relax in the tub for 10 minutes alone. Meanwhile, heat a towel in the dryer so you can dry her off and carry her to bed.

2. Work out the kinks. Exercise self-control and give her a full body massage, until she is totally relaxed and ready for sleep. Remember that if you make the night all about her, you’ll reap the rewards the next night for not expecting anything in return!

3. A little touch goes a long way. While shopping, at a movie or taking a walk together, hold her hand; link your arm through hers while you’re walking together; or place your palm on the small of her back when standing beside her. Those tender gestures won’t go unnoticed.

4. Show love to her digits. Give her a pedicure. Start by washing her feet. Next, massage her feet and legs. Finally, apply her favorite nail polish!

5. Attend to her locks. Brush her hair at night. This can be very sensual. Be sure to use a brush, not a comb. And don’t pull. Be gentle combing with one hand while stroking her head and hair. If you encounter a tangle, hold the hair above the tangle, and gently work it out.

6. Simple words go a long way. Tell her you love her. Seems obvious, but many men overlook this. Women like to hear it—and often. Create a video telling her just how much you love her and why.

7. Stop the clock. Give her the gift of time. Take over a chore that your wife normally does. Tell her you want her to relax and take it easy. If she normally cooks supper, you do it and clean the kitchen. You will win major brownie points for your actions.

Free Romantic Gift Ideas for Men:

1. Do something different. Instead of a massage, graze your nails lightly down his bare back and legs (make sure your nails are filed or manicured). Nice, slow and concentrated will send shivers of pleasure through his body.

2. Grant his wishes. Let your husband have one fantasy a month you fulfill. To make it work best, and to insure it’s something you are not opposed to, make up a list for him to choose from. Consider it a great plan for a date night.

3. Strike a pose. Invite your sister or close girlfriend over and have her take some sexy yet tasteful pictures of you. Create a mini photo album and give it to him as a gift. Write a one or two line sexy note to insert in between photos. It will be something totally unexpected and special. And of course meant for his eyes only!

4. Write it down. Pen an erotic short story for him. You don’t have to write a book, just focus on a short story, something that you know will turn him on. He will see a new and exciting dimension to you after that.

5. Lose the layers. Put on some sexy lingerie, turn down the lights, turn on the romantic music, lose your inhibitions, and then slowly strip the clothes off while he watches layer by layer.

6. A free pass. Ladies, go a week without asking your husband to do anything. Give him his space. This simple act will go a long way with him.

7. Help him out of the gate. One night a week lay out his clothes for work including his underwear, socks, belt, shoes, tie, etc. When he wakes up, all he has to do is shower and he’s out the door. For an added bonus, if you normally don’t prepare his breakfast, do it!